Wednesday, June 24, 2009

Burger King Goes X-rated With New Ad

Here is an interesting look for Burger King. When creating an advertisement you want to have a good concept and follow the idea with a great execution. This Freudian slip, well all right it's not, is definitely eye catching. It surely will have people talking about it and may have some people writing angry letters to Burger King. The best advertisements are ones that will have you remember and talk about. They can be funny or they be very serious, but as long as the company is on your mind then that's one success in the advertisement. The other choice is purchasing the product or donating to charity or whatever the ad is trying to sell. Since I'm talking about it, I'm giving them free advertising. It's all a marketing strategy. With Quiznos going dirty in their commercials with the worker being told to put "it" in the oven, it seems like it was only right for Burger King to jump on the bandwagon and make their own twist. With sexual images being a large part of American society it seemed like it a matter of time when food ads would be apart of it. Burger King did release a "sexy" commercial with Paris Hilton before.
Do you think the ad is very suggestive or would you not think twice about it?

Also, here is a short article on the Burger King ad. CLICK HERE TO READ

1 comment:

  1. haha! they're intentionally trying to start a firestorm with this one!

    some will be up in arms no doubt and will probably make this a very successful ad campaign.