I have to thank a former design classmate of mine for showing me this logo. This is a very effective and simple logo. I love the double imagery that is shown of the "spartan" and then the "golfer swinging". It is very clean with a simple san serif font. This is an example of a good logo and I've said it in a previous post and I'll say it again, it is important that logo isn't complicated. I know that's corporate identity 101, but it's important to let your client know that a logo should be clean and simple.
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